A vast entity of diverse and impressive luxury perfumes and scents. We have transformed the art of perfumery into alchemy.
We are a European company established in 1971, and we have partnered with an Emirati company that has more than 15 years of experience also originally inspired by the culture and values of the United Arab Emirates. We aimed to create olfactory signatures that embody the culture, brand, and heart as well as the spirit of those values.